That broad perspective is really what we’re missing. We have smart people crunching the daily figures, but when it comes to interpreting those numbers in the context of strategic growth — prioritizing where to deploy capital, how to adjust pricing, or which metrics matter most — we’ve been learning by trial and error. A fractional CFO could fill that gap quickly and efficiently, helping us align our financial framework with our business ambitions without the long hiring cycle or fixed salary of a full-time executive.