November 10, 2022 12:20 AM EST
The NFR has consistently been referred to “Super Bowl of Rodeo” with this phrase because of the sheer massiveness of its popularity and money-generating power within the context of rodeo. The event is considered to be so big and consistently sold-out that the UNLV basketball team that normally uses the NFR’s venue during the season has to annually build its schedule in a way that keeps the team on the road for the duration of the NFR Las Vegas.