January 4, 2019 1:54 AM EST
We advise you to always work with landing page specific campaigns, where you synthesize the sales proposal, be attractive, generate action in a single click and do not take more than 3 minutes to the potential client.
- Understand the differences between conventional advertising and digital advertising.
- Do not launch campaigns without having defined the briefing and having developed professional media planning.
- Do not focus the campaign on impressions and cost per click, do not forget that in the end you will be asked for results.
- Do not work on the creative concept or the proposition of the brand.
- Launch campaigns without having clear the final objectives.
- That your digital advertising campaign is not designed, planned and launched by a digital marketing professional.