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Archives

Recent Entries

Oh, the Mistakes Spokespeople Make

by Vick P January 11, 2019

Oh, the Mistakes Spokespeople MakeBy: Steve BennettQuestion: What do many new spokespeople at technology companies have in common? Answer: they make similar mistakes and fall into similar traps.Based on my experience as a media trainer, the most common ones include: 1. Misunderstanding the Media.Too...
Are Paid Surveys a Scam?

by Vick P January 11, 2019

Are Paid Surveys a Scam?By: Chris PriceThe truth is, you CAN actually get paid to take surveys online. But most of what you see advertised online are not really paid surveys. A paid survey is a study conducted by a market research company to gather information about a certain product or advertisemen...
Advertising Agency Software

by Vick P January 11, 2019

Advertising Agency SoftwareBy: Laura SchweikerThere are many different types of software that an advertising agency needs to conduct business efficiently. Here are some examples of tasks that can be supported by software that is currently available to agencies:Create estimates and quotes, invoices a...
What Is The Big 'R' For Marketing Your Business ?

by Vick P January 11, 2019

What Is The Big 'R' For Marketing Your Business ?By: Chad McDonaldSuccessful businesses have many things in common, today we'll look at the big 'R'of recognition and how a digital advertising network may help.Recognition can be illustrated by two individuals entering a crowded room at a party. ...
Ezine Advertising - Drive Traffic to Your Site

by Vick P January 11, 2019

Ezine Advertising - Simple Techniques to Drive Traffic to Your SiteBy: Dave StarnerThe beauty of ezine advertising is that it?s the most targeted form of advertising on the internet. If, for example, someone has subscribed to an ezine about fishing, then they are expressing a strong interest in fish...

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